The picture shows sharks in the ocean and one, in particular, wearing a panda mask. On the bottom right it is written," Would you care more if I was a panda?"
The language is plain and simple, very direct. The sentence," Would you care more if I was a panda?" It leaves a deep impression on the reader as it makes us realise the way we look at sharks, how the media has shaped our opinions on them.
Below the sentence," Would you care more if I was a panda?", has a link to the website.
The sentence," Would you care more if I was a panda?" is all capitalised, this is to attract the readers attention to the main idea.
The sentence," Would you care more if I was a panda?" is placed on the bottom right to attract the readers attention and the shark with the panda mask is in the middle t make it stand out.
It displays the colours of the ocean and makes some parts of the ocean brighter due to the shine from the surface. The drawing accompanied by the colours make it very realistic.
Purpose: To tell people that how we look at sharks is not really how it is by comparing sharks with pandas.
Audience: Everyone who thinks that sharks are monstrous creatures/do not know much about sharks other than media.
Context: What we know about sharks has affected how we look at them. This happens in media such as news or social platforms like Facebook.
Culture: People whose views on sharks have been shaped by media.